"There is a subtle difference between a mission and a promise. A mission is something you strive to accomplish- a promise is something you are compelled to keep. One is individual, the other is shared. When a mission and a promise are one and the same... that's when mountains are moved and races are won."
- Hala Moddelmog, President and CEO of the Susan G. Komen for the Cure
Starbucks, "The Way I See It" #299